Category: Marketing & AI

  • Market Research: Leveraging Product Feedback in a New Era

    In the rapidly changing landscape of business, market research has emerged as an indispensable tool for organisations striving to achieve a competitive advantage. With the onset of this new era, the importance of market research has only intensified, as companies now have unprecedented access to a wealth of valuable data and feedback from their target…

  • SMS Marketing in Healthcare: Effective Strategies to Implement

    Comprehending SMS Marketing Regulations in the UK Healthcare Sector Navigating the landscape of SMS marketing in healthcare necessitates an understanding of a comprehensive framework of regulations that prioritise patient privacy while facilitating efficient communication. Grasping these regulatory requirements is not only a legal obligation; it embodies an essential ethical practice that significantly enhances patient trust…